Info
- Category :SMM, PPC & SEO
- Date :21 August, 2018
- Client :PrepMed
Objective
To enhance PrepMed’s online presence, increase brand awareness, and effectively reach targeted customers through a comprehensive digital marketing strategy that includes Social Media Marketing (SMM), Pay-Per-Click (PPC) advertising, and Search Engine Optimization (SEO).
Scope of Work
Social Media Marketing (SMM):
- Develop and implement engaging content across key social media platforms.
- Increase follower engagement and brand visibility.
- Run targeted campaigns to attract potential customers.
Pay-Per-Click (PPC) Advertising:
- Create and manage PPC campaigns to drive immediate traffic.
- Optimize ad targeting to reach specific demographics.
- Monitor and adjust strategies based on performance metrics to maximize ROI.
Search Engine Optimization (SEO):
- Conduct a comprehensive website audit to identify areas for improvement.
- Optimize website content and structure for better search engine visibility.
- Implement on-page and off-page SEO strategies to boost organic traffic.
Expected Outcomes:
- Increased website traffic and higher search engine rankings.
- Enhanced brand awareness and customer engagement across social media platforms.
- Improved lead generation through targeted PPC campaigns.
